Why Playfair Point exists

Anna Playfair-Hannay is a strategic advisor with more than 15 years of experience across complex food, fibre, agriculture, retail and international sourcing environments. 

Anna's experience extends from farms and producers through to processors, manufacturers, retailers and consumers. Throughout her career she has worked across agricultural sourcing, protein supply chains, sustainability, ESG, animal welfare, governance, traceability and commercial transformation, helping organisations navigate increasing complexity and changing expectations.

Prior to founding Playfair Point, Anna held senior leadership roles with Woolworths Group and Marks & Spencer, working across global sourcing environments valued at more than $35 billion across Australia, New Zealand, the United Kingdom and Europe.

Throughout her career, Anna has worked closely with farmers, producers, processors, manufacturers, retailers and industry bodies, giving her a practical understanding of how commercial, operational and sustainability challenges intersect across the value chain. 

What differentiates Anna's approach is her ability to connect issues that are often treated separately. She understands how sourcing, operations, governance, sustainability, risk and commercial performance intersect, helping organisations see the bigger picture and make decisions with greater confidence.

Anna is also the founder of Playfair Gin, providing firsthand experience of building and growing a consumer brand from concept to market. This experience complements her corporate background, giving her a practical understanding of the opportunities and challenges faced by founders, entrepreneurs and growing businesses.

Her work is grounded in the belief that most risk is not malicious, it is simply invisible. By helping organisations gain greater visibility, ask better questions and strengthen the systems that support their operations, Anna works alongside leaders to build organisations that are more resilient, future-ready and commercially successful.